Consistency Is Key for a Successful Business | Sandi Parkey Pink Zebra Independent Consultant

Just because you are working your own business as a Pink Zebra consultant doesn’t mean that you aren’t a true business. You are! Therefore, just like any other business, it’s important to stay consistent when marketing your brand.

The Power of Consistency

What’s one reason why you choose to always go grocery shopping at Publix? Or buy clothes from the same LuLaRoe consultant? Or shop at Target for gifts or party accessories? Because that store has gained your trust—right?

The same is true for your Pink Zebra business. You want to help establish accountability and trust—and being consistent can help get you to that point with your customers. Set time aside each day to respond to customers, follow up with recent orders, post on your company’s social media pages, and network. Working from home can be great, but it takes discipline to make sure you are taking the time to do all these tasks. Don’t just think about getting those to-dos done. Schedule them into your calendar, and don’t skip your appointment!

Consistency also helps you maintain a positive reputation. Just because you might not be getting a bunch of sales one month doesn’t mean that people are not listening or paying attention. During the summer, you want to start building a strong client base that will follow you into the fall. If you wait until fall to do so, it will be too late. Establishing those relationships now is key to a bigger financial future in the fall.

*Do you feel you’re ready to finally tackle a job where you are in charge? Then contact me today to learn how joining my Pink Zebra team can help you gain extra income while also giving you a new mission in life!*